Blane owen
Impactful Marketing Strategist | Experience-Driven Creative
I am digital marketer and creative strategist focused on elevating customer experiences through data-driven insights. I blend creativity with analytics to deliver impactful marketing solutions that drive results. Explore my work to see how I bring vision to life through strategic execution.
Selected Projects
As a digital marketer and creative, I am passionate about crafting meaningful customer experiences that drive engagement and results. My selected projects highlight my ability to think strategically about the customer journey, using data-driven insights to educate and build more valuable interactions.
The projects below provide insight into how I’ve blended creativity with analytical skills to create impactful, customer-centered marketing solutions.
Building Brand Loyalty
Faced with the challenge of increasing customer retention and building recurring revenue, I led the creation of GlasWeld’s loyalty program.
By offering exclusive training sessions, tailored offerings, and a comprehensive webinar series, the program provided ongoing value to customers and fostered long-term loyalty. Discover how this initiative transformed customer engagement and drove results
A Brand Reset
Established brands build a reputation over time for a specific level of service, for better or worse. Commend, a well known international cyber security powerhouse, had a strategy of highly technical documents that made starting with the product daunting.
See how I contributed to revamping this image within the industry through a customer experience mindset.
Opening Up the Market
I spearheaded a digital advertising campaign that significantly expanded market reach and revitalized underperforming products.
By implementing targeted strategies and optimizing ad placements, I drove substantial revenue growth, achieving over $400,000 annually. This campaign not only increased product visibility but also transformed market performance effectively.
Higher Tier Marketing
To craft a targeted approach when marketing a premium product, this involves careful brand positioning, leveraging exclusive messaging, and implementing high-impact campaigns.
The strategy around Onyx resin, successfully the product’s market presence and appeal to a premium audience, driving increased engagement and higher-value conversions. See more details about the project with the button below.
Noteworthy Projects
Video Reel
While my recent work has focused on managing successful strategic marketing initiatives, it’s the creative foundation that has enabled me to effectively collaborate with production teams and communicate my vision.
See my video reel below as a showcase of my videography skills.
